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Last edited by tarek In 2023-8-30 18:57 Editor
Graphic design teams that work heavily on email marketing designs are particularly picky with their production technology stacks. The right tool can be a force multiplier, but the wrong tool can hurt the quality of designs and output speed.Ivona Djordjevic at The Better Creative Agency Ivona Djordjevic at The Better Creative Agency dives into how Stripo became an instrumental part of their email marketing design workflow, helping deliver high volumes of great email designs to clients quickly.
About The Better Creative Agencyhe Better Creative Agency focuses exclusively on email design and development. This narrow focus was quite intentional and was born from a specific “scratch-your-own itch” need.The Whatsapp mobile Number List problemThe Better Creative Agency was originally part of Essence of Email, a full-service strategic email marketing agency. Essence of Email realized early on that many of its clients needed both strategy and execution, namely, emails designed and launched for them.
In its quest to find the best arrangement to fulfill its email design needs, the Essence of Email team tried many combinations, such as on- demand freelancers; all-you-can-eat” design services;design agencies.Ultimately, the best results came from developing an internal, email-specific design team. The issue, though, was that the design production team’s ideal workflow and structure operated very differently from those of the email marketing strategy team.
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