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Using AR technology in your sales strategy? In this article, we discuss the most popular types of virtual fitting rooms and the enormous benefits they bring to both customers and brands. What is a virtual fitting room ? Virtual Try-on is a digital tool that allows buyers to virtually "try on" and test products online. clothing, shoes, jewelry, glasses or cosmetics. Thanks to this, people shopping online can see a specific product without leaving home.

Choose its size, and even check how the item looks on themselves. Virtual fitting rooms use augmented reality , which superimposes digital objects on the real world using a computer or phone camera. Because AR is an immersive phone number list technology , the customer "experiences the product" and interacts with it in ways that are not possible when typically viewing 2D products and photos. How does it work in practice.



Customers of the online store can use the 3D fitting room , adjust the product to their needs and get to know all its functionalities in the comfort of their own home. Virtual fitting rooms thus guarantee an immersive experience, comparable to testing products in a stationary store. All this, of course, translates into faster and more informed purchasing decisions. Types of virtual fitting rooms In the sales world, there are two most popular types of virtual fitting rooms.