Title: An use the code stored in the above mentioned [Print This Page] Author: MimJannat799 Time: 2023-11-22 14:28 Title: An use the code stored in the above mentioned Product reviews left by satisfied customers, free e-books, guides and other downloadable PDF materials, free courses and webinars. Native article - the opposite of intrusive advertising Artificial sponsored articles no longer work as well as they used to. Today, subtlety in creating advertisements counts. Native ads are a great replacement for traditional sponsored articles. A native article is text that, at first glance, does not look like an advertisement for a specific product, service or brand. The content is not intrusive promotion. The author, instead of calling for a purchase, subtly mentions the offer. We recommend Content marketing agency – the first step to effective brand communication.
The first native advertising was created in 1950, long before the invention of the Internet. Its creator was David Ogilvy, the founder of the Ogilvy & Mather brand. The article was in the form of a picture guide, presenting the flavors of oysters and the possibilities of combining them with other photo editor products. One of them was Guinness beer, which was the subject of the advertisement. Native advertising is an extremely effective new promotion because it is credible, non-intrusive and interesting. Thanks to this, it is easily absorbed and perfectly fulfills its promotional function.
The power of influencer marketing Another new form of advertising that we want to mention is influencer marketing . Internet creators have a huge impact on shaping purchasing decisions in their recipients. They are often regarded as authorities and even experts in specific fields. Followers listen to them, value them, willingly follow their advice or buy products on their recommendation. There is huge potential in influencer marketing. However, the key is to choose the right person to work with and bet on authenticity.
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