Title: Resource: The Ultimate Guide to Google Shopping [Print This Page] Author: soyeb66 Time: 2023-10-7 16:37 Title: Resource: The Ultimate Guide to Google Shopping When inbound marketing is done right with the proper effort and time allocated to it, the strategies can ultimately bring you more sales and can grow your business exponentially. Is Dropshipping Without Facebook Ads Possible?
It seems like nearly every person teaching methods on dropshipping nowadays is telling people to use Facebook Ads as the primary traffic source. It’s so prevalent in fact that you might be wondering if dropshipping without Facebook Ads is even possible.
First off, I'd like to point out that dropshipping as an online business has been around longer than Facebook so that should be your first indicator to the answer to that question. However, it would be asia mobile number list disingenuous to not at least acknowledge the fact that Facebook Ads have certainly made it much easier for people wanting to run a dropshipping business to get their products in front of the right people.
Without a doubt the reason everyone and their brother, their sister, their uncle and even their 2nd cousin twice removed are using and teaching Facebook Ads for dropshipping is because there really has been no other advertising platform with the same kind of precision targeting capabilities that Facebook offers. That’s why Facebook will most likely continue to reign as the king for traffic sources dropshippers prefer to use for years to come.
Nevertheless, it is certainly possible to do dropshipping without Facebook Ads and below I’m going to discuss some of the other potential traffic sources that dropshippers can utilize along with how to best utilize them for a dropshipping store.
Google Ads
Apart from Facebook, Google Ads is probably where you are likely to see the most success as a dropshipping store. Google has a specific type of campaign type called “Google Shopping” that is a great fit for dropshipping stores that have an assortment of products offered on their site.
It can be a bit of a beast to learn along with getting it setup and running properly so if you are interested in learning more I would highly recommend you check out the free resource below called “The Ultimate Guide to Google Shopping”.
Google Ads is much more than just shopping campaigns though. You can also run Google Search, Google Display and Youtube campaigns as well. However these channels tend to better lend themselves to stores or funnels that focus primarily on just one product or a set of products that are closely related.
Microsoft Advertising (Formerly Bing Ads)
This is Microsoft’s equivalent to Google Ads and they offer many of the same types of advertising options like Shopping and Search campaigns that run on the Bing and Yahoo search engines. Although, they do not have the same amount of traffic volumes Google does the combined reach of both Bing and Yahoo together can many times be more than people think.
One great feature about Microsoft Advertising is that they are set up so similar to Google Ads that you can just import all the same campaigns with settings and targeting straight into the Microsoft platform and they are ready to go.
This makes it a great traffic source to easily add into the mix once you have some Google campaigns that are performing well and you are looking for some additional channels to scale up your traffic and sales.
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